Strauss Veal & Lamb offers two state-of-the-art Case Ready Veal Programs that reduce labor costs, eliminate cutting loss and require no packaging expenses at the store level.

Our goal is to provide your meat case with a complete and fresh veal product line seven days a week, with the availability of round-the-clock restocking.

Strauss Veal & Lamb Case Ready will bring high-profit customers into your stores. Veal and lamb consumers are a very profitable customer. They are purchasers of many high-end, high-margin products.

Whatever your case ready needs, Strauss Veal & Lamb has a program
to offer you.

PREMIUM SKIN PACKAGING
Strauss Veal and Lamb's new skin packaging will attract consumers, increase your veal sales, and add to your bottom line. Strauss veal and Lamb is hermetically sealed, packed in a low oxygen barrier package and produced in a controlled environment. Skin packaging offers you:

• Higher profit margins due to the reduction of markdowns and shrinkage.
• Pre-pricing options.
• 21-day shelf life in a meat case.
• Cuts available with or without printed recipe sleeve.We have made veal and lamb more appealing. Give your customers everything they need to bring a delightful, easy-to- prepare gourmet meal to the table. Offer consumers a full line of veal and lamb everyday, pre-priced and ready to go.

The premium skin packaging program is designed to:
• Attract customers to shop and purchase.
• Offer detailed cooking instructions and recipe suggestions.
• Provide nutritional information, highlighting the low fat and high protein content of veal and lamb.
• Help create an appealing store image.

OVER WRAP
The over wrap program uses a master pillow pack system that removes the oxygen from the pillow and replaces it with food grade CO2. The benefits of the over wrap program include:

• Back room image; looks like product was done at the store level.
• Pre-pricing available.
• A 28-day shelf life in the pillow pack.